About

Creating an effective online presence is key to doing business successfully today. Consumers are looking for you online, and with millions of competing web pages out there, their patience is limited. That’s why you need to make sure that your website, blog, e-newsletter, and social media strategy are professional, diverse and up to par.

illuminea’s clients include some of Israel’s biggest corporations, as well as shiny new technology startups. While most of our clients are in the hi-tech sector, we have also serviced companies in the finance, medical, construction, and non-profit sectors.

Miriam Schwab, Friendly CEO

Miriam loves the social web and the myriad of possibilites and opportunities it opens up for businesses and non-profits. This love led Miriam to become one of the first providers in Israel to recognize the potential of the WordPress blogging platform as a marketing tool and to offer WordPress design and development services for non-personal purposes. With tens of WordPress sites and blogs under illuminea’s belt (see a selection here), illuminea is now recognized as a leader in the WordPress development field in Israel. Miriam and Rebecca both write about WordPress on WordPress Garage, one of the top 40 blogs about WordPress.

Over the last year Miriam led illuminea to expand its service offerings to include social media marketing, a logical expansion for blogging strategies. Miriam lectures on the topic of blogging and social media marketing regularly, and has spoken at WordCamp Israel, Techshoret, Marcshoret, and Affilicon. You can see all her presentations on illuminea’s Slideshare profile.

Miriam serves on the Steering board of Digital Eve Israel, one of Israel’s leading communities for professional women in Israel.

Miriam lives in Jerusalem with her husband Danny and their children.

Rebecca Markowitz, Project Manager

Rebecca works directly with illuminea’s clients and leads the development and management of their web campaigns. She has actively played a part in developing successful campaigns for major Jewish and Israeli organizations and companies. In addition, Rebecca implements illuminea’s web, blog, and social media projects, bringing them from concept to reality. Rebecca graduated from Rutgers University with a dual degree in Marketing and Art History. She blogs at The Big Felafel and on illuminea’s israelplug, and currently lives in Jerusalem.