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Mapping a wordpress.com blog from scratch: Part one – purchasing a domain name

Who is this tutorial for? This tutorial is helpful to someone who has decided to have a wordpress.com blog but wants to look cooler or more professional by using a custom domain like deenascreations.com instead of the standard wordpress.com domain like deenascreations.wordpress.com. Notice that both of those links go to the same place? Once you map your domain, you'll be able to tell everyone your more impressive URL without the .wordpress.com part. This is relatively easy to accomplish (just follow the instructions in this post) and then you will look oh so impressive and no one needs to know that it cost oh so little. So, how much will it cost? According to the current prices, around $10US per year will go ...
October 10, 2010 • Category Blogging • Tags: , , , , Comments (2)

Hot July events from our Israel hi-tech and business events calendar

Ya feel the weather getting hotter outside? WRONG! You are feeling the hot July events sizzling off the illuminea calendar that you DO NOT WANT TO MISS! Here is just a glimpse of what is going on. To get caught up on all the latest event check out the illuminea events calendar! July 6, 2010. Tel Aviv, Israel.The #140conf. The #140conf Tel Aviv conference will be a place for people to share their passion about the real-time web and it's ongoing effects on both business and on people. ...
June 30, 2010 • Category Blogging • • Comments (1)

10 Tips for Writing a Great CV

10 Tips for Writing a Great CV Guest post by Elinor Bat-Genstein, Founder & Managing Partner of CommuniTech. Elinor has worked as Marketing Director, Product Marketing Manager, and Sales Operation Manager in the Israel high-tech industry since 1996. Elinor established CommuniTech in order to develop best practices and domain expertise, with a special emphasis on Product Marketing for global companies, so as to utilize her personal strength in this domain. Today CommuniTech is concentrating on placement of, and training for, Marketing and Sales position worldwide. Growing up in Paris gives Elinor a clear advantage while helping Israeli organizations in placement projects for their European subsidiaries. Before founding CommuniTech, Elinor was the marketing director at the Israeli Mobile Association (IMA), Global Director of Marketing at Personeta, and ...
March 11, 2010 • Category Blogging,Business • Tags: , , , Comments (6)

Thanks to our blog, we are now considered PayPal Israel experts

So you’re wondering how you can use PayPal in Israel? Does PayPal accept Shekels? Can you withdraw your PayPal funds to your Israeli bank account? Etc. As you often do when in doubt, you head over to Google and type in “PayPal Israel” to see what the web has to say about your questions. If you are located in Israel, here are approximately what the results will look like: See results number 3 and 4? That’s us. Where’s PayPal or PayPal Israel? Nowhere to be seen. Ranking high for this term was an accident for us. We ...
July 27, 2009 • Category Blogging • Tags: , , , , , , Comments (5)

Getting started with blogging and social media

People are always asking for background information on why and how they should blog. While there is great information out there on the web, I thought I'd put together a resource here that I can refer people to when they ask. This post will be updated regularly so keep checking back. Why blog Why Start a Blog and 25 Tips to Make it Work, Conversation Agent, Nov. 6, 2008 iMedia Connection: Five Reasons to Blog Social Media still on rise: Comparative global study Why ...
November 20, 2008 • Category Blogging • Tags: , Leave a comment

List of Digital Eve Israel bloggers published by JobMob

Digital Eve is a global organization for business women, with about 20 branches around the world. Most of the branches are in the US and Canada, and only three are international: Japan, the UK, and...you guessed it: Israel. The Israeli chapter of Digital Eve consists of a very active and professional email list with about 1500 subscribers. People use the list to get advice, find new employees and suppliers, and promote themselves and their own businesses. The list is moderated to maintain a high level of professional dialogue, and as a result it has become a favorite among the general Israeli business community, with many men joining as well and ...
August 14, 2008 • Category Blogging • Tags: , Comments (3)

Presentation from F5-Refreshing: Why blogs are so great for SEO

A little over a week ago I spoke at the first F5-Refreshing meeting for Israeli women in the hi-tech and internet industry. Liat Vardi, the woman behind the group, did such a great job organizing the event, and it really fill a void in the Israeli hi-tech industry. You can see her follow-up post here. Kol hakavod Liat! I met some inspiring and fantastic women there, and learned about some interesting technologies. It is certainly motivating to see that success is possible for women in the Israeli hi-tech industry. Here is the presentation that I gave at the meeting on the topic of Blogs and SEO ...
July 8, 2008 • Category Blogging • Tags: , , , , Leave a comment

Emily Gould, Gawker, and privacy vs. publicity on the web

Privacy by doc18 This week Emily Gould, former Editor at the mega-gossip-blog Gawker, published a stunning and moving description in the New York Times of her experience as a blogger who exposed all, both with regards to her own personal life, and those of celebrities. Her piece is fascinating and disturbing, and raises a lot of questions about the boundaries we set up and break down between our real-life identities, and those of our online personas. One of the questions that I'm often asked about blogging is about how far bloggers should go in exposing their private lives. This aspect of blogging makes people nervous, ...
May 25, 2008 • Category Blogging • Tags: , , Comments (2)

Announcing Corporate Blogging and Social Media Seminar in Jerusalem

I'm excited to announce the launch of a new course I'm giving on blogging and social media marketing strategies. About the course The new web, also known as web 2.0, is changing the way we communicate. With people spending more and more time online as active participants in the consumption and generation of content, companies and brands who wish to engage with online customers must adopt a new way of thinking. "Corporate Blogging and Social Media" is a 3-day seminar that will take place on Thursday June 5, June 12, and June 19, 2008. During the course, you'll gain a solid background in blogging and social media, start your own blog and write ...

Jeremiah Owyang’s pillar article “The Irrelevant Corporate Website” now in Hebrew

We at illuminea try to encourage our clients to incorporate blogs into their websites since, in our opinion (and in the opinion of many others), the typical corporate website is not as effective as it could be. With content that rarely changes, and little to no engagement with clients and potential clients, traditional corporate websites are little more than online brochures, and do not utilize the power of the medium on which it sits: the web. Jeremiah Owyang, a Web Strategist with Forrester, wrote a great article on the topic called "The Irrelevant Corporate Website," explaining why the typical corporate website is increasingly ...
January 24, 2008 • Category Blogging,New media • Tags: , Leave a comment