This month’s webinar will be about conversion rate optimization (CRO), the practice of increasing the percentage of visitors who buy (or become leads). It will be given by our SEO & CRO expert, Gab Goldenberg!

Hidden in Plain View: Learn How the Top-Selling Sites Convert an Uncommonly High Percentage of Visitors To Buyers

Increasing your conversion rate – aka the “close rate” in traditional offline sales – is the most effective way of increasing your site’s profitability. We’ll see how to do it, starting with principles and then moving to examples. 

Q&A at the end will offer ideas and reviews for attendees’ sites.

Come learn how to do conversion rate optimization in person at our office, or follow the class online via webinar, Monday Aust 20th. Reserve your spot below.

About the lecturer: Gab Goldenberg, Online Marketing at illuminea

Gab Goldenberg manages illuminea’s SEO and online marketing projects, including conversion rate optimization. He has worked in online marketing for 6 years, and wrote The Advanced SEO Book. He’s consulted for organizations big – the Government of Canada, Ice.com – and small, and has spoken at conferences across North America and Israel.

About illuminea

illuminea’s expertise is in designing and developing the ideal web presence and promotional strategy for our wide array of clients.

Our clients include some of Israel’s leading companies and personalities.

Read testimonials from illuminea’s clients.

Join us for the webinar! Sign up here

You are welcome to either attend these monthly lectures at illuminea’s headquarters in Jerusalem or view it via live streaming (we have fixed the past technical issues resulting from Google Hangouts – we stopped using that service – so please tune in again!). Those who attend in person will get to participate in the Q&A session and network with other web professionals.

Please note! Usually the lecture is on the last Monday of every month, but in August the lecture will take place one week early.

Date: Monday, August 20, 2012

What are our webinars like? Watch July’s webinar about 9 steps to make your WordPress site more social