Comments on: Marketing 101: Give them Bling and they will pay (a lot) for it http://illuminea.com/marketing/marketing-101-give-them-bling-and-they-will-pay-a-lot-for-it/ Create and optimize your web presence with blogging & social media strategies Wed, 04 Apr 2012 06:30:57 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Miriam Schwab http://illuminea.com/marketing/marketing-101-give-them-bling-and-they-will-pay-a-lot-for-it/comment-page-1/#comment-1632 Miriam Schwab Tue, 25 Dec 2007 11:28:47 +0000 http://illuminea.com/marketing/marketing-101-give-them-bling-and-they-will-pay-a-lot-for-it/#comment-1632 Leah - you're probably right. At least I hope you're right, but in Hollywood you never know since people can certainly go to extremes. Leah – you’re probably right. At least I hope you’re right, but in Hollywood you never know since people can certainly go to extremes.

]]> By: Leah http://illuminea.com/marketing/marketing-101-give-them-bling-and-they-will-pay-a-lot-for-it/comment-page-1/#comment-1635 Leah Mon, 24 Dec 2007 18:13:43 +0000 http://illuminea.com/marketing/marketing-101-give-them-bling-and-they-will-pay-a-lot-for-it/#comment-1635 Actually, if you look at their website, their plastic bottles (which don't feature Swarovski Crystals) are about a buck apiece. I'm betting that most of the people who drink Bling water are buying the plastic bottles most of the time. They probably buy a few glass bottles to put on the tables for events and what-not, but most of them are not paying $40 for 750ml on a daily basis. Actually, if you look at their website, their plastic bottles (which don’t feature Swarovski Crystals) are about a buck apiece.

I’m betting that most of the people who drink Bling water are buying the plastic bottles most of the time.

They probably buy a few glass bottles to put on the tables for events and what-not, but most of them are not paying $40 for 750ml on a daily basis.

]]>