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		<title>By: Progress report &#171; New Media for Non Profits</title>
		<link>http://illuminea.com/social-media/ikea-facebook-social-media/comment-page-1/#comment-103162</link>
		<dc:creator>Progress report &#171; New Media for Non Profits</dc:creator>
		<pubDate>Tue, 25 Jan 2011 19:58:29 +0000</pubDate>
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		<description>[...] at a number of successful campaigns (Old Spice, Southwest Airlines and Zappos on Twitter, and  Ikea&#8216;s use of facebook), and outlined what elements made these campaigns stick [...]</description>
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		<title>By: 30 SEO, Social Media &#38; Marketing Case Studies that Prove the ROI of it All (Source: www.seoptimise.com &#171; I am a Bridge )</title>
		<link>http://illuminea.com/social-media/ikea-facebook-social-media/comment-page-1/#comment-70844</link>
		<dc:creator>30 SEO, Social Media &#38; Marketing Case Studies that Prove the ROI of it All (Source: www.seoptimise.com &#171; I am a Bridge )</dc:creator>
		<pubDate>Wed, 23 Jun 2010 02:59:30 +0000</pubDate>
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		<description>[...] Successful Ikea facebook campaign shows importance of offering deals to consumers on social media [...]</description>
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		<title>By: 30 SEO, Social Media &#38; Marketing Case Studies that Prove the ROI of it All - Ravi Shanker – Digital Marketing Solutions</title>
		<link>http://illuminea.com/social-media/ikea-facebook-social-media/comment-page-1/#comment-63992</link>
		<dc:creator>30 SEO, Social Media &#38; Marketing Case Studies that Prove the ROI of it All - Ravi Shanker – Digital Marketing Solutions</dc:creator>
		<pubDate>Wed, 19 May 2010 14:25:06 +0000</pubDate>
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		<description>[...] Successful Ikea facebook campaign shows importance of offering deals to consumers on social media [...]</description>
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		<title>By: 30 SEO, Social Media &#38; Marketing Case Studies that Prove the ROI of it All &#124; SEOptimise</title>
		<link>http://illuminea.com/social-media/ikea-facebook-social-media/comment-page-1/#comment-61673</link>
		<dc:creator>30 SEO, Social Media &#38; Marketing Case Studies that Prove the ROI of it All &#124; SEOptimise</dc:creator>
		<pubDate>Fri, 07 May 2010 12:37:03 +0000</pubDate>
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		<description>[...] Successful Ikea facebook campaign shows importance of offering deals to consumers on social media [...]</description>
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