Comments on: What social media marketing is NOT – my presentation at Affilicon 2009

By: Miriam Schwab

Miriam Schwab — Wed, 05 Jan 2011 07:26:23 +0000

Thanks Kevin! Glad you like the presentation, and I agree with your points. Social media marketing needs to find that nice balance between “fun” and goals.

By: Kevin Warhus

Kevin Warhus — Wed, 05 Jan 2011 05:39:16 +0000

Great presentation. I think that you are dead on with these points. I find that so many people write social media marketing to be something its not by referring to it as free or only doing it because everyone else is. Its something that needs to be taken very seriously and done in the right way to target that businesses customers.

By: Miriam Schwab

Miriam Schwab — Mon, 08 Jun 2009 12:56:01 +0000

Hi Nichola – thanks for the positive feedback! What you say about China is exactly correct: China recently shut down YouTube because of videos of Chinese policemen beating up Tibetans, and in advance of the recent 20th anniversary of the Tienanmen square massacre, China shut down facebook as well.

Many internet marketers may not be aiming for these demographics, but it’s important to be aware of the possibility that a country you are targeting does not even have access to the platform you are using.

By: Nichola Stott

Nichola Stott — Mon, 08 Jun 2009 11:12:37 +0000

Accessible, to the point and memorable presentation – which succeeds in the aim to pour a little water on the current social media fire. I completely agree that social media isn’t for everyone and hadn’t previously considered your example as to the physical barriers imposed on accessing social media in certain countries. I believe China has too imposed such access restrictions.

By: Miriam Schwab

Miriam Schwab — Mon, 08 Jun 2009 09:43:59 +0000

So Gidon, you want a positive angle, do you? Those are good topics, and I’ll definitely keep them in mind for the next time I’m putting together a presentation.

By: Gidon Ariel

Gidon Ariel — Mon, 08 Jun 2009 09:42:29 +0000

Miriam, great presentation!

What it is missing – a link to your last year’s (or next year’s?) presentation: “What Social Media IS” and “Ten (or whatever you dig up; I’m greedy) Examples of Successful SMM Campaigns, Including At Least One [Hopefully] That You Can Identify With And Apply”

By: Miriam Schwab

Miriam Schwab — Mon, 08 Jun 2009 06:23:04 +0000

Yael, I’m so glad you found this presentation useful.

Arnie – non-profits need a lot of work, from my experience. In most cases I’ve seen, they don’t even have the basics down, i.e. a normal, useful website. I’m actually speaking to a group of non-profits tomorrow through the Pradler Institute. We’ll see what state they’re in…

As for “tush-ugly” – my kids would say “toosik-ugly”

By: arnie draiman

arnie draiman — Sun, 07 Jun 2009 11:08:54 +0000

well done miriam – i am trying to work with non-profits to get their web presence more felt on facebook, twitter, blogging, etc. but unless they can really do it right, it ain’t worth doing!

oh, what about “tush-ugly”….?

By: Yael Avron Dagan

Yael Avron Dagan — Sun, 07 Jun 2009 11:04:04 +0000

Hi Miriam,
As someone who’s quite new in this social media world, and as a mother of a 3 months old baby–ie I barely have time for anything– your presentation was quite useful for me: short and efficient. It especially helped me to bring back all the social media fever into proportions.
Best,
Yael Avron Dagan