Learn about mobile SEO at SMX Israel…next week!

SMX Israel 2014 is around the corner, and there’s a really great lineup of speakers and topics that will be covered: link building tactics, YouTube optimization, Hebrew SEO, recovering from penalties (ooooh that’s a critical one), and more. I’ll be speaking on a panel with John Mueller, Google’s Webmaster Trends Analyst, aka the very helpful  Continue »

Why I’m Winning the War Against Spammers

Recently I started working on a client’s website that required a good amount of anti-link building. Anti-link building? Isn’t SEO all about link building? Well, it was. Until the recent Google Penguin and Panda algorithm updates, almost any kind of link helped prop up a site’s ranking. Obviously, quality links had a better impact than  Continue »

WordPress.com versus WordPress.org

There are two questions we are periodically asked: What are the differences between WordPress.com and WordPress.org?  How do I choose which one to use? First let me tell you in general the main benefits of each. WordPress.com WordPress.com is really, really easy to use. Yes, you need to learn how to use it but it’s so  Continue »

Vote for the SEOmoz MozCation 2012 Meetup in Jerusalem!

MozCation 2012 in Jerusalem SEOmoz is one of the biggest SEO community hubs on the web and they are trying to find the best location for their next 2 meetups, or what they’ve dubbed a MozCation. We really want them to come to Jerusalem! We put together a list of 11 reasons why SEOmoz should shlep to  Continue »

illuminea’s May 2012 webinar: Google+ Hangouts as a business tool and other useful info

Miriam Schwab gives a monthly lecture series ”Web trends roundup in 1 hour” with an overview of the most important web trends for marketing professionals. The next free webinar will be on Monday, June 25, 2012 at 10am. Signup and details here. Topics covered in May’s webinar Here is an overview of the social media and  Continue »

Google Drive finally launches and other useful info from illuminea’s April 2012 webinar

Recently, we launched a new monthly lecture series to present the most important web trends for marketing professionals. Please join us at our next free WEBINAR: ”Latest Web Trends in 1 Hour” on Wednesday, May 30, 2012 at 10am.  Signup and details here. At the April 2012 Web Trends Webinar, Miriam Schwab, the Friendly CEO of illuminea, spoke  Continue »

Watch illuminea’s Web Trends Roundup for March 2012

Recently, we launched a new monthly lecture series to present the most important web trends for marketing professionals. Please join us at our next free WEBINAR “Latest Web Trends in 1 Hour” on Monday, April 30, 2012 at 10am.  Signup and details here. At the March 2012 Web Trends Webinar, Miriam Schwab, the Friendly CEO of illuminea, spoke  Continue »

SMX Israel 2012 – you’ve come a long way, baby!

SMX Israel was one of the best and most fun conferences I’ve been at in a long time. And I’m not the only one who thinks that – I’ve only heard and read enthusiastic responses from the participants. It’s hard to explain why we all had such a good time; maybe it was the size  Continue »

SphinnCon search marketing conference coming back to Israel

SphinnCon is coming back to Israel on January 9, 2011, and it’s a conference that I think any one who is serious about search marketing should seriously consider attending. What is SphinnCon? Have you ever heard of SMX? Well, SMX (Search Marketing Expo) is “the [my bold] original and best search marketing event.” We in  Continue »

The impact of content farms on social media and SEO

Those involved in search engine optimization (SEO) know that one thing Google “loves” is content. The more content the better, and one of the ways to analyze the competitive level of other sites in search engine results is to see how many pages of that site are indexed by Google. The bottom line on this  Continue »

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