It’s fun to be a revolutionary.

Which is what illuminea has always been since we started in 2006.

Back then, everyone thought that WordPress was a “just for blogs.” illuminea’s founder, Miriam Schwab, was one of the few people who understood that WordPress had the potential to revolutionize how people built and used their websites.

Until then, a professional, functional website was astronomically expensive, and only a tech-head could figure out how to maintain it.

WordPress democratized blog publishing, making it easily accessible to the masses. illuminea was among the first to take this tool to the next level – to create beautiful, feature-rich websites that can be edited by clicking a few buttons.

Of course, nowadays businesses, organizations and web professionals the world over agree that WordPress is the best platform for them. In fact, over 35% of the entire World Wide Web is now built on WordPress. And this is growing daily.

We still lead the way with WordPress.
As WordPress has risen to the top, so has illuminea. We’ve become one of Israel’s leading web development and marketing firms, servicing a wide range of satisfied clients here in Israel and around the world.

But that’s not all.

Because WordPress isn’t the solution for everyone, every time. We are committed to finding the best solutions for our customers, which includes exploring other platforms. Many brands have pivoted to e-commerce with a Shopify website, and our custom, scalable sites are up to the task.

Taking on the world.

In 2019, Toronto-based LeverageIT, a full-service digital agency that designs, develops and markets digital products, acquired illuminea. The result has allowed illuminea to expand its global reach and to bring experienced designers, developers and marketers from around the world to the Israeli market.

Today, under the leadership of Aviva Krygier, illuminea: a LeverageIT company, prides itself on addressing the needs of enterprise-level businesses alongside leading non-for-profits who use their online tools to make the world a better place. Design and marketing agencies regularly partner with us to provide professional design and development white label services to their customers.

In 2020, illuminea acquired IRG Websites, an Israel-based company specializing in WordPress maintenance and troubleshooting. This latest acquisition grew illuminea and LeverageIT’s post-launch services to support a growing list of satisfied clients who keep coming back for more.

But that’s not the end of the story.

Lots of folks feel intimidated by the successive waves of innovation that regularly shape and reshape the Web, including:

• Responsive design to adjust to a wide range of screen sizes
• Search Engine Optimization
• UI / UX
• Security and protection from hackers