Wake Up You Lazy Schlub!

Please excuse the title of this blog post. It’s actually directed at yours truly. Recently I’ve been experiencing difficulty focusing, and a definite decrease in motivation. It happens to the best of us – go to work every day, do yo’ thing, and come home. It gets monotonous, even in the framework of an exciting, […]

I’m a Big Kid Now…Making the Transition from Couch to Chair

[Although this post isn’t specifically about how to do online marketing, some of you may be able to relate to where we often do our online marketing…] For the past two years I’ve worked from the comfort of my comfy Jerusalem apartment. And it was awesome. Sort of. For those of you who haven’t seen […]

New group “F5-Refreshing” for Israeli hi-tech and web women

A new group has been formed for Israeli women in the hi-tech and web industries. The group, F5 Refreshing (get it? F5 is the button your press to refresh your browser) is sponsored by Sun Microsystems’ Sun Startup Essentials department, and is organized by Liat Vardi. The first event will take place on June 26 […]

Studies show companies with women execs outperform

Two separate studies conducted on the topic of women’s impact on businesses – one in Europe and one in the US – indicate that having women at the top of a company is good for the bottom line: McKinsey research released a study showing better-than-average financial performance by European companies with the highest proportion of […]

Should female entrepreneurs hide the fact that they’re mothers?

There is still the perception that business is a man’s world. I would maybe say that it’s a “man-style world,” i.e. women are welcome as long as they act like men. From conversations with other women who run their own businesses, I see that many feel very self-conscious about being women in what they see […]

How do you fit exercise into your work schedule?

According to the entrepreneur experts, it is important that business owners create a carefully structured work/life schedule, because if they don’t, work and life can blend and this can be bad etc. When I first started out, I did manage to define my work hours. But that was at the beginning, when I had way […]

ROWE – the future of the work-life balance?

It is apparent that many women find the work environment to be a hostile place. Stories abound about women being asked all manners of inappropriate questions in interviews, such as if they have children, do they plan on having children, what does their husband think of their career, etc. Employers want assurance that work will […]

Coaching tailored for women and work

After I gave birth recently, I found myself in an entirely new situation with regards to motherhood and work. For the first time, I gave birth not as an employee, but as a business owner. This meant that I could not expect a maternity leave like the one I had known after my previous child […]

Women in the workplace

A recent conversation on the Digital Eve Israel mailing list brought up the topic of pregnancy and the workplace. While the law in Israel states that employers cannot fire pregnant women, this is apparently not enforced and many stories were related by women on the list who were fired when pregnant or upon return from […]

Don’t type on the baby

In Part 1 of my series on Self Employment and Maternity Leave, I discussed the technical aspects of getting compensation from social security for maternity leave. In Part 2, I discussed whether it is realistic for a business owner to disappear for three months and hope that the business will still be there when she […]