@OldSpice transforms social media and makes me LMAO

One of the perks of working in the field of social media is that you get to pretend that you’re working and learning while watching hilarious videos of a good-looking guy in a shower. You know, the Old Spice guy in the shower, the guy who used to work in shark dental care and rides […]

Fresh May events from our Israel hi-tech and business events calendar

You might have sunshine on a cloudy day, but you definitely don’t have the month of May unless you know what’s going on this month! Here are some of the hottest business events going on in Israel this spring-time: May 4, 2010. Ramat Gan, Israel. Techonomy 2010! 6 new companies will present their new products […]

Thanks to our blog, we are now considered PayPal Israel experts

[If you’re looking for PayPal customer support, the number is 073-713-7777 and is open 9am to 6pm  Sunday through Thursday.] So you’re wondering how you can use PayPal in Israel? Does PayPal accept Shekels? Can you withdraw your PayPal funds to your Israeli bank account? Etc. As you often do when in doubt, you head over […]

What social media marketing is NOT – my presentation at Affilicon 2009

For the second year running I had the opportunity to be on a panel at Affilicon, the Affiliate Marketing Conference & Exhibition that took place last week in Israel. Like last year, this year I was on the social media panel, and I decided to take a devil’s advocate approach to my presentation: to talk about […]

New site/blog launched for Natan Sharansky!

We are really excited to announce that after months of work, Natan Sharansky has a shiny new website, blog and social media presence. The goal of these efforts is to help spread Sharansky’s ideas regarding human rights, dissidents, democracy and Zionism, as well as to make access to his own fascinating history more accessible. The […]

My 4 step (ok, 16 step) social media strategy

There are so many social media sites and tools out there, that it’s hard to know which to pay attention to, and which to ignore. Also, how do we use them effectively and still retain time to get some real work done? A recent discussion took place on the CIWI (Connecting Independent Writers in Israel) […]